Create and Manage a Target Collaboration in TikTok Shop

After you've identified who you'd like to work with, it's time to reach out and start the conversation by inviting them to a collaboration.

Select Creators & Set Up Target Collaboration

1. Select Creators for Invitation:

   • After reviewing, select the creators you want to invite.

   • You can bulk invite up to 400 creators at once

2. Target Collaboration Setup:

   • Select the specific products you want to promote in the collaboration. These are the products that if sold, creators will earn commission on

     • Make sure to select products that have enough inventory to promote.

   • Set the commission level for the creators (e.g., 10% commission per sale). You can set different commission levels per product if necessary.

     You'll also have the option to enable a free product sample request flow for creators, and if those free product requests will require manual approval or be auto approved prior to shipping out to creators

   • Set the Collaboration Details

     • Name

     • Contact email address on the brand side

     • When the collaboration is valid until (how long creators have to accept your invitation)

Customize the Invitation Message

1. Draft Your Invitation:

   • Write a personalized message for your creator invite. This should include:

     • An introduction to your brand.

     • Details about the collaboration opportunity.

     • The commission structure or rewards.

     • Any additional requirements or timelines.

2. Send the Invitation:

   • Once the message is finalized, send the bulk invitations to all selected creators.

Manage and Track Collaborations

1. Collaboration Overview:

   • All invitations and collaborations are stored under the Target Collaborations section in Superfiliate (Channels>TikTok Shop>Collaborations)